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Research papers

The future consumer

This presentation takes a look at the possible future of online research by exploring how the co-creative process and online qualitative research methodologies have evolved, becoming ideally placed to have a major contribution to future innovations...

Catalogue: Online Research 2009: Online Panels & Beyond
Authors: Darren Lewis, Koen van der Wal
Company: MetrixLab
October 29, 2009
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Citation

Lewis and van der Wal (2009a, October 29). The future consumer. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-future-consumer